We produce video that engages, educates, inspires, motivates and drives results. Partner with us if your agency needs to create content that reflects positively on your clients’ business, exceeds their expectations and provides them with quantifiable value for the investment.
learn moreCorporate videos are a rapidly evolving area of business communication and promotion. New video technology and online platforms are providing innovative new ways for corporates to effectively communicate with both internal and external audiences.
learn moreBranded video content helps businesses break through the noise and win the attention, loyalty, and purchasing power of prospective buyers. Branded content video aims to monetise on positive association, rather than self-promotion.
learn moreAerial video can showcase the location for your business, create a sense of space and movement or be a method of bringing your product or subject to life in a way that will mesmerise and fascinate.
learn moreBranded video content helps businesses break through the noise and win the attention, loyalty, and purchasing power of prospective buyers. Branded content video aims to monetise on positive association, rather than self-promotion.
learn moreAerial video can showcase the location for your business, create a sense of space and movement or be a method of bringing your product or subject to life in a way that will mesmerise and fascinate
learn moreOur staff have worked with these prestigious companies
Below are four good reasons advertising and marketing agencies partner with 5th Gen Films.
We ensure that by sharing your vision for the project we define the purpose, the target audience, the overall tone, the call to action and the method of delivery.
The next step is to define the scope of the project and who’s going to be responsible for each part from conception and scripting through post-production.
Step three is setting the video production timeline including a shooting schedule and deadlines for graphics and animation by working backward from the delivery date.
The last step is organising all the raw material, editing and re-editing and optimising your content for all the desired platforms until everyone is happy with the end result.
So what’s in it for your company? Here are three effective reasons why videos are an essential way of helping you stand out to your target audiences and can prove pivotal in your business’ continued success.
Videos come with a creative license. This creativity can spark the interest of your target audience in a new and exciting way. Making a video is a valuable opportunity for innovation of your company.
From a cost effective showcase, an innovative promotional advert to an instructional guide. This adaptability means we can create video that meets your aims on your own terms and within the constraints of your budget.
Having a successful video that social media users are liking, sharing and talking about can grow your business endlessly. And now for businesses of any size, the ability to create affordable videos with potential viral appeal is available to all.
Corporate video is an umbrella term used to define all video communications used for internal or external corporate messaging. One way that corporate video can be distinguished from traditional video advertising is the target audience. Corporate video is often intended for a specific audience and purpose - including training videos, demonstrations, videos intended to raise brand awareness, marketing videos to directly sell a product or service, or business to business corporate productions.
Below are some of the main types of corporate videos that we create for Brighton businesses.
You only have to spend a moment on social media to notice there are an incredible variety of creative ways to communicate your promotional message through video. Promotional videos are used to highlight a specific corporate initiative, product or service.
Communication videos are primarily used to relay information to employees within an organisation. Video can be very effective for internal communications because a lot of information can be delivered in a succinct and entertaining way.
Training videos are used for everything from on-boarding new employees, health & safety training to upskilling employees. Training videos are a popular, cost effective, way of training staff as they can be filmed once but displayed to multiple different audiences.
Conference videos are created to deliver information to attendees of corporate events in an engaging format. Videos created for conferences can be played during presentations, in trade booths or displayed in other locations around the conference or exhibition venue.
Branded video is marketing content that’s sponsored or created by a brand that - while sharing in the brand’s values - does not directly advertise or promote the brand. Branded content video aims to monetise on positive association, rather than self-promotion. So, while branded video is not a traditional advertising or marketing promomotion, it often shares the same end goal of driving audience action - typically in the form of increased sales and brand awareness.
Branded video content helps businesses break through the noise and win the attention, loyalty, and purchasing power of prospective buyers. When done right, branded video offers the following advantages:
Many branded videos are narrative driven. They use visual storytelling to entertain, inform, or communicate a brand’s values, which is an effective way for brands to build more authentic, memorable connections with their audiences that linger in the mind and form a lasting impression.
With the staggering amount of content on the web, many consumers develop a blindness to it. However, creating the kind of branded content a target audience wants - be it funny, entertaining, or educational — will hold viewers’ attention and keep them coming back for more.
By swapping overly-salesy content for branded video, marketers are in a better position to show, rather than tell, customers their underlying sales message. This allows the consumer to enter into the concept of your brand without the feeling of being sold to.
Apart from the rare axception, people don’t typically share videos where the brand - not the content - takes the spotlight. Branded videos flip the dynamic, giving viewers a reason to share a brand’s content with their friends and colleagues.
Aerial video can instantly provide information not available from the ground. So, whether you’re trying to showcase a location for your business, create a sense of space and movement or need a method of bringing your product or subject to life in a way that will mesmerise and fascinate, aerial video is the only way to go.
Cinematic drone has become the hottest trend in event marketing since the inception of social media. Drones are the best way to stand above and beyond the crowd and generate a buzz. The inclusion of drone footage in your video project can take your marketing efforts to the next level.
Drone filming creates stunning marketing content and increases interaction whether you’re using it on your website or social media pages. Drone videography has become the hottest trend in event marketing, providing a unique and engaging way to capture video footage.
Whether you are a business or an agency contact us today
Either give us a call or use the form below to get your project started.